Wipro Appoints Sarat Chand As Regional Head & MD Of Northern Europe Region

Wipro, a technology services and consulting company, has appointed Sarat Chand as Regional Head and Managing Director of Northern Europe. He will report to Wipro’s Europe CEO Pierre Bruno.

Chand joined Wipro in 2001. Over his two decades at Wipro, he’s assumed a variety of leadership roles, including solutions lead, account management, EMEA utilities business head, and, most recently, the head of Wipro’s Benelux region.

As the head of the Benelux region, he significantly strengthened Wipro’s position in the market, driving growth with both existing and new clients. Under his leadership Wipro’s Netherlands business has consistently been ranked among the top IT providers in the region by analyst firms.

As the head of Northern Europe, he will lead Wipro’s Benelux and Nordics region, which includes seven strategic growth markets: Belgium, Denmark, Finland, Luxemburg, the Netherlands, Norway, and Sweden. Previously, the Nordics region was led by Vinay Firake, who was recently appointed to CEO of APMEA strategic market unit.

“Northern Europe is a strategic growth market for Wipro, with a strong client base, pipeline, brand recognition and top analyst ratings,” said Bruno. “By bringing this high-growth, high-potential region under one leadership, we will be able to drive increased synergies, better efficiencies, and faster execution capabilities for our clients. This structure will also enable us to cross-leverage resources and bring specialized, industry-led capabilities to the region.

“As the lead for Benelux, Sarat has demonstrated exceptional leadership that has led to strong growth for our business and deeper client relationships in the region. His client-centricity, focus on execution excellence, and ability to build high-performing teams will be instrumental in expanding our presence in the Northern Europe region. Sarat will build on the foundation set by Vinay in the Nordics and lead our combined Northern Europe region to new heights.”

Commenting on his appointment, Chand said, “I am honored and excited to take on the leadership for Northern Europe at this critical juncture in our growth journey. This market offers a tremendous opportunity for us to deliver enhanced value to our clients. Combining these markets will allow us to create new synergies in how we serve our clients, enable faster innovation and execution, while continuing to provide clients with exceptional experiences.”

He holds a Mechanical Engineering Degree from Bangalore University. He will be based in Amsterdam.