Angelo Noronha, currently President of Global Aftermarket Sales, is being appointed as President & CEO of Yokohama-ATG (Y-ATG), effective January 1, 2025.
"We are excited to have Angelo lead Y-ATG,” said Nitin Mantri, Co-Chief Operating Officer of Yokohama Rubber Company (YRC). “Angelo has been an integral part of Y-ATG for over 15 years, consistently delivering strong performances across every business he has led. His deep industry knowledge, strategic mindset, and proven track record makes him exceptionally well- suited to drive Y-ATG’s mission of being an agile, entrepreneurial and customer-centric organisation.”
Y-ATG is one of the global leaders in the design and production of off-Highway tires for a wide range of applications, including agriculture, forestry, construction, earth moving, mining, ports and industrial operations. With a strong portfolio of renowned brands like Alliance, Galaxy, and Primex, Y-ATG delivers high-quality tires designed to offer the lowest cost of ownership to its customers.
Alliance brand, with a legacy of over 70 years, is a trusted name in the agriculture and forestry sectors, recognized for its comprehensive range of agricultural tires that cater to the diverse customer needs worldwide. Galaxy specializes in construction and earthmoving tires, offering tailored solutions that ensure optimal performance even in the toughest conditions.
Y-ATG's extensive product range includes over 4,000 SKUs, enabling customers to find the perfect tires for their specific requirements, whether for aftermarket or OEM applications. Supported by a robust distribution and service network, Y-ATG ensures timely delivery and reliable after sales service in over 120 countries worldwide.
