Neha Rana Dutta Believes in "Building Back Better"
Understanding that employees are the essence of any business, Neha Rana Dutta takes into consideration the vulnerability of her employees. She firmly believes that reducing payroll is not the solution to crisis situations, as it negatively impacts the organisation’s goodwill.
Leader for a reason
Dutta’s strategy as a leader is to shift the focus from under-staffing to multi-skilling, recognising the importance of a skilled workforce in today’s industry. In times of crisis, she prioritises the development of its employees’ skills require less manpower to operate efficiently. Dutta believes, “As such, we believe that every organisation must make a commitment to work on the development of the colleagues and eliminate the emphasis on quantity over quality.”
In the wake of the pandemic, there has been a growing desire among job seekers to remain close to their hometowns. To attract and retain talent, it is imperative that organisations prioritise sourcing talent from the local community.
“Our recruitment strategy is centred around identifying young talent with long-term potential. We believe in investing in raw talent and providing them with the training and support necessary to succeed in their roles and grow with our organisation.”
In such uncertain times, Dutta feels that it is crucial for recruitment mechanisms to be agile and adaptable to ensure businesses can navigate the ever-fluctuating market.
Hence, in the wake of the pandemic, Dutta’s concept of ‘Build Back Better’ which emphasises sustainability and resilience in economic recovery efforts has gained prominence. As such, understanding sustainability practices has become a crucial skill for executive-level hiring and beyond, as it enables businesses to safeguard long-term prosperity and make post-pandemic economic recovery more robust and durable.
Self-belief
Dutta, having won an award at BW People’s 40 Under 40 Award, this year dedicates her achievements to her father, who she believes has instilled in her a sense of curiosity and inquisitiveness, which has helped her explore various interest areas. “He taught me to value myself and to speak my mind, and his perseverance and passion have shaped me into the person I am today,” asserted the 40 under 40 winner. Lastly, she also wants to speak out to the world, “Self-affirmation is crucial for women leaders. Instead of constantly seeking acceptance from society or the opposite gender, they should recognise their own worth and value.”
