Indian adults are prioritising wellness and personal finance as their top two priorities for 2024. This was revealed in Amex Trendex, a survey report by American Express that highlights trends in mental, physical, and financial wellness, personal sustainability goals and the future of work-life priorities. The report is based on a survey of consumers from India, Australia, Canada, Japan, Mexico, the United Kingdom, and the United States.
Physical wellness and personal finance have emerged as the top focus areas for New Year Resolutions in 2024.
Sanjay Khanna, Chief Executive Officer (CEO) and Country Manager, American Express Banking Corp., India said, "While India and global consumers are almost at par with their new year resolutions around physical wellness (76 and 75 per cent respectively), it’s great to see how 69% Indians are also focused around personal finance goals while the same number for global counterparts stands at 51 per cent. Indians are aware of what’s important to have a fulfilling life and for committing to holistic well-being. This is clearly evident from Amex Trendex, that tracks the evolving consumer preferences including spending, saving and traveling. At American Express, we will continue to back our Card Members to make the most of their resolutions with our services, products, rewards and experiences.”
Employed Indians are focusing on their mental health at work: Work-life balance, flexible work options and supportive work environment have emerged as top drivers for job satisfaction.