Connect And Heal Hires Top Industry Talent In Marketing

With Connect and Heal working on transforming the healthcare landscape in India, the health-tech company has announced the appointments of Mithun Patange as Director of Marketing and Communication, Yathish Venkatesh as Head of Performance, and Christina David as Head of Content.

Founded in November 2016 by Sanjay Vinayak, Elwinder Singh, and Galveender Kaur, Connect and Heal has been working for the past six years towards solving the fragmented healthcare system in India and bringing the concept of a Healthcare Management Organization to the country. Prashant Kashyap joined as the Co-founder and COO earlier this year.

With aggressive growth plans, Connect and Heal is hiring top talent in marketing as part of its mission to solve the complex challenges of the Indian healthcare ecosystem. They are rapidly growing their subscriber base and targeting revenue of $100 million by FY25. Over the past few months, Connect and Heal has been actively hiring for key roles across functions and is working towards building a technology-first healthcare platform.

Mithun Patange joins as Director of Marketing and Communication. He has over a decade of experience across high-growth consumer startups and has also been an entrepreneur. He has previously worked with organizations like Simplilearn and Halodoc, among others. In his last role at Halodoc, Indonesia’s largest health tech startup, Mithun architected the organic growth enablers that significantly increased the top-of-the-funnel brand exposure across user touch points. He holds an MBA from MICA Ahmedabad and bachelors from NIFT.

Yathish Venkatesh, Associate Director, Marketing, comes with eight years of work experience across multiple startups, including Halodoc, MoneyTap, and Loco. His last stint was at Halodoc, where he headed the performance marketing function & was instrumental in lowering the user acquisition outlay & yet expanding the user base at that massive scale. Yathish has worked extensively with scaled B2C businesses with deep expertise in consumer behaviour.

Christina David joins as Head of Content for Connect and Heal. She has over seven years of content and communication experience across industries and has been a part of organizations like Hewlett Packard Enterprise, Commvault, Mount Litera Zee School, and Pazo. At HP, as the Communication and Engagement lead(internal), Christina led many initiatives & significantly scaled the engagement rates for Global Operations. She is an MBA from Narsee Monjee University of Management Studies.

Parasar Sarma, Chief Marketing Officer, commented, “As a patient-centric connected healthcare platform, communication plays a vital role in providing holistic & assured healthcare. By driving engagement, we can ensure our users make the best of 360° care available to them. I am thrilled to welcome Mithun, Yathish & Christina. I firmly believe they will take up this challenge & further strengthen Connect and Heal’s value proposition in the minds of our consumers.”

Connect and Heal has so far raised $11 million in funding from BAce Capital, Celesta Capital and a group of high profile Banker