Author
Shradha Agarwal: Started her career in 2007 & has worked with corporates/agencies in the digital front having essayed roles from Account Manager to head digital strategy in the past. She is a bronze medalist from the MICA in PGDM (Communications) and a merit holder in computer engineering.
Everybody wanted to adapt to the shifting eyes of their captive audience and be present on all possible platforms where their consumer might be from the boundaries of their home.
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