Imbibing Innovation In Strategy For Better Learning

Aditya Birla claimed that they have successfully hosted 16,000 relevant courses, videos & webinars for employees during the course of the last 9 months, and witnessing 28%(YOY) growth in the learning index was one of the greatest achievements. Showcasing the upward trend of growth in learning strategy and innovation; Aditya Birla Capital Limited bagged the award of Best Innovation in L & D at the BW HR L&D Excellence Summit and Awards 2021, on 27 February, 2021 .

Furthermore, there has been a dramatic reduction of people who are on 0 learning man-days from 23% to 11% on YOY basis. Aditya Birla Capital Limited has driven the strategy following the segmented approach where learning solutions are created based on multiple deep-diagnostic exercises backed by analytics to understand key drivers of employee development.

ABC’s philosophy is to design interventions & take initiatives solely to make an organization-wide impact linked to business metrics. Enabling the latest technological advancements in their initiatives ABC LOB & Product Channel was launched which a dedicated channel on GVC is creating awareness on all the lines of business across ABC and their products via micro modules, videos, downloadable product brochures.

An ongoing practice for the last 4 years, a week-long event was celebrated in a completely digital avatar this year giving employees an experience of new-age learning. Reinforcing the theme of week i.e. The Big Reset - Learning is the only constant; employees were exposed to new-age learning platforms & methods such as virtual gallery walk with the personalized avatar, learning-focused 3D simulation games to improve ABC Product knowledge, ABC HR Policies, Reiterate Values & Behaviours, Awareness on digital assets, lounge area for product cross learn & cross-sell and much more.

As the crisis forced all employees to work from home overnight, a pressing need emerged of crafting a strategy to ensure a smooth transition in operations and business continuity. L&D team encompassed measure to drive digital capability building by curating virtual content & ensuring virtual facilitation on the organization’s digital assets. Within a span of 2 months, an organization where learning was 18% digital (FY20), underwent a sensitization journey of digital assets & processes, transitioning to 100% digital. In a subsequent survey, 90% of respondents felt that they were comfortable in connecting with peers, team, & stakeholders using digital platforms.

Besides, the company sincerely believes in the philosophy of continuous learning & encourages employees to take charge of their own learning. To enable continuous learning & self-development, ABC is on a journey of constantly innovating ways of learnings in the new normal