5 Essential Strategies For Winning Over Your Employees For An Organization
In today's competitive business landscape, creating a workplace that employees love is not only desirable but essential for attracting and retaining top talent. The role of an organization has evolved from employee wellness to creating the right employee experience. A beloved workplace fosters employee satisfaction, engagement, and loyalty, leading to increased productivity and overall organizational success.
According to a recent report, effective employee engagement strategies not only lead to lesser employee turnover but also lead to profits increase by up to 21%. Here are five essential strategies to win over your employees advised by Mitgo, a global company with B2B and B2C businesses in the MarTech, FinTech, and Smart Shopping sectors, The company also has a significant footprint in India in the MarTech and AdTech markets.
Cultivating Open Communication
Encouraging open communication across teams and hierarchies is the cornerstone of a beloved workplace. It’s important to prioritize collaboration and ensure that employees feel comfortable sharing their thoughts, ideas, opinions, and questions. This safe space for employees can be created by introducing regular polls, calls, and discussions to hear their opinions and ideas and answer all questions.
The CEO should lead by example, actively engaging with employees and fostering a culture where no topic is off-limits. Alexander Bachmann, CEO of Mitgo, organizes regular presentations about major changes in the company and answers all questions. Whenever we need him, he is just a call/text away to resolve our queries and listen to our suggestions.
Aligning Vision and Mission
Employees thrive when they have a clear understanding of the company's mission and can connect their work to a greater purpose. By effectively communicating the company's vision and involving employees in the mission-setting process, a shared sense of purpose is created and employees are motivated to contribute towards mission success.
For instance, at Mitgo, the ESOP (Employee Stock Ownership Plan) goal-setting program was introduced, and 15% of shares were allocated to C-level executives and middle-level specialists. Today, at least 50 people have a shared goal until 2025, which is helping boost the company's chances for an IPO.
Embracing Shared Values
A beloved workplace is built on shared values that resonate with employees. It is important to involve employees in the creation and selection of company core values. This sense of ownership ensures that the values are not just words on paper but guiding principles that shape work culture and decision-making processes.
One of the great instruments is to conduct a survey among employees on how they see a company's corporate values. This will play a key role in the shaping of company positioning, hiring employees, conducting employee assessments, and other important processes.
Supporting Growth and Development
Investing in employee growth and development is a powerful way to win over your workforce. By understanding each employee's professional and personal goals, a company should provide tailored support through mentoring, coaching, training, and development opportunities. It is important for employees to have the freedom to make independent decisions and shape their career paths within the company. It is also a good practice to offer new vacancies to the current employees first to let them grow organically and rotate to escape possible burnout.
Creating a Supportive Environment
Programs and practices that prioritize employee well-being and work-life balance are essential in creating a beloved workplace. It is important to provide a range of benefits, such as additional days off, hybrid working formats, voluntary health insurance, employee assistance programs, and corporate education. Regular team-building events - from hiking, and yachting to joining competitive sports events - help enhance team spirit and loyalty.
The company must support employees outside of the office as well. For example, in the event of serious illness or other force majeure situations in which an employee may need financial support.
In conclusion, creating a beloved workplace requires a multifaceted approach that combines open communication, shared values, employee support, and leadership by example. By implementing these essential strategies, you can foster a workplace culture that inspires and empowers your employees, leading to increased engagement, loyalty, and success for your company.
